A well-designed survey gets honest, useful responses. This guide covers how to create a survey, choose the right question types, and structure your questions for the best results.
Creating a New Survey
Navigate to the Surveys section from the sidebar and click "New Survey". Start by filling in the basic details:
- Title - a clear name that tells respondents what the survey is about
- Description - a brief explanation of why you are running the survey and how responses will be used
A good description sets expectations and encourages participation. For example, "This survey asks about your experience with our new sprint process. Responses are anonymous and will be used to make improvements" is more motivating than "Please fill this in".
Question Types
Manager Toolkit supports ten question types:
5 Star Rating
Likert Scale
Net Promoter Score
Emoji
Yes & No
Multiple Choice
Simple Text
Paragraph
Email Address
Number
Structuring Your Survey
The order and flow of your questions matters. A few guidelines:
- Start with straightforward questions before asking for detailed opinions
- Group related questions together so the survey feels logical
- Put the most important questions early, when respondents are most engaged
- Keep the total number of questions manageable, ideally five to ten
You can reorder questions by dragging them into your preferred sequence.
Writing Good Questions
Clear questions produce useful answers. Avoid:
- Double-barrelled questions ("How satisfied are you with the process and the tooling?" - these are two different things)
- Leading questions ("Don't you think the new process is better?" - this biases the response)
- Vague questions ("How are things?" - too broad to produce actionable feedback)
Instead, be specific: "On a scale of 1-5, how clear are the acceptance criteria in your sprint tickets?"
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